Dawn is a community-focused environment that transforms from a cozy café by day to a lively cocktail bar by night. With a unique menu and a strong commitment to supporting the local community, Dawn creates a warm and inviting atmosphere. What sets Dawn apart is its use of fresh ingredients from its own garden, so you can always count on quality and seasonal produce. Dawn continues to lean into community by donating to homeless shelters and low-income communities. While menu prices are a little higher to help fund these donations, guests can expect a thoughtfully designed experience that keeps them in mind.

Dawn is a branding project that centers around the design and layout of a comprehensive brand guidelines book. Within this project, I crafted the entire visual identity, in addition to the detailed design of the book. Below, you'll find a selection of curated spreads that showcase the project.

Roles: Branding, Visual Identity, Publication